Voyage Corps Store is a 1971 Shasta Compact travel trailer that was converted into a mobile art studio. For the purposes of this installation, the trailer was further converted into a small store of products. Visitors to the store were able to enter and peruse the inventory, as well as purchase items at affordable prices ranging from $1.00 to $12.00.
Coming from a culture of touring the country with musical groups, Voyage Corps Gifts and the Voyage Corps Store offer the “merch table” experience in an art gallery setting. In its previous incarnations, this merchandise has worked as sketches and mockups for future works in print, sculpture, and installation. The store works as a proving ground, test market, and fundraising venture to simultaneously offer affordable art, raise money for future projects, and gauge public interest in experiments utilizing different materials, subject matter, packaging, and presentation.
The installation in the trailer mimics both the salon-style hanging of art galleries and the visual frenzy and eclectic, sometimes “slap-dash” organization of dollar store displays, working to over-stimulate the viewer in the claustrophobic space inside the 6’ by 9’ dimensions of the trailer.
This installation was shown at Maspeth’s World of Wheels on June 21, 2014 at the Knockdown Center in Queens, NY, and at the 2014 Truck Expo at the ICEBOX in Crane Arts Building on July 5, 2014 in Philadelphia, PA.
What follows are documentation photos of the trailer installed and then photo “ads” that played on a loop on a small digital picture frame inside the trailer during the exhibit. The soundtrack playing inside the trailer during the exhibitions can be found here.